Launch your cutting-edge products on a platform that elevates industry advancements and inspires the healthcare community!
Expand your reach and impact with AAMI’s state-of-the-art production studio and skilled staff, who create professional and engaging marketing videos to showcase your new products and organization spotlight. Our experienced social media team offers boosted social media engagement by using a variety of strategies.
- Announce your new product by leveraging AAMI’s extensive 15,000+ HTM audience.
- Drive product recognition on a platform dedicated to featuring new and innovative products.
- Reach HTM leaders that influence purchasing decisions.
Customer Testimonials
"We absolutely recommend AAMI’s Product Spotlight opportunity – it was a smooth planning process with clear deliverables and communication from the AAMI team. FSI considers several advertising channels throughout the year and the value of both brand awareness and tracking specific engagement with our intended audience met our expectations. Heidi is a great host and we we’re excited to share our product news in a concise and visually-engaging format.” - Jenna Irish, FSI
New Product Spotlight Features
- Exclusive video interview with an AAMI leader highlighting your new product.
- Configurable content leveraging your company’s marketing language and materials.
- Campaign promotion across AAMI social channels including direct links to your website and new product.
- Interview video made available on AAMI’s website and to your company for further distribution.
- Marketing KPIs including delivery rate, email open rate and click through rate.
- 10% discount for AAMI’s corporate members.
Meet AAMI's Leaders and HTM Influencers
Danielle McGeary
Vice President HTM
As a dynamic HTM professional, I bring a successful track record of driving innovative technological solutions within the healthcare industry. With a deep understanding of the medical design process from concept to creation, I effectively forecast and achieve desired outcomes. I am dedicated to bridging technical expertise with clinical operations, enhancing workflow efficiency, and prioritizing patient safety. Through Product Spotlight, I aim to showcase leading-edge innovations and insights to inspire and elevate the healthcare community.
Heidi Horn
AAMI Board Member
I draw on over 20 years of experience leading and collaborating with high-performing HTM and clinical engineering teams. My passion lies in sharing insights and engaging in meaningful conversations with industry leaders, healthcare providers, and innovators. Beyond consulting, I serve on the Board of Directors Executive Committee for the Association for the Advancement of Medical Instrumentation (AAMI), where I contribute to advancing global standards for safe and effective healthcare technology. Through Product Spotlight, I aim to inspire, inform, and connect professionals dedicated to transforming healthcare.